APS Programme

Student Programme

 The Amsterdam Produce Summit links students and horticultural educational institutions in Europe with the produce industry to establish connections that will help the industry find its next generation of business leaders.

We aim to drive the industry forward by offering horticulture, business and culinary students the opportunity to meet, learn and engage with representatives of the fresh produce and flower industries.

By offering special programmes to educate students about the produce industry and exposing them to the full range of the industry, we encourage business and horticultural students to become the next generation of talent for the trade, while encouraging culinary students to increase demand for fresh fruits and vegetables by incorporating these wonderful items in their recipe development.

APS17 STUDENT PROGRAMME

November 15, 2017

Time
Title
Venue
Speaker
More
6pm - 6.30pm
Meet & Greet with APS17 Student Programme Head Mentor
Hilton Apollolaan, Ballroom Lobby
Sarah Calcutt, Managing Director, Partners in Produce
APS17 lead mentor

Meet & Greet with APS17 Student Programme Head Mentor

Sarah Calcutt, Managing Director, Partners in Produce

Sarah was a 5th generation fruit grower when she realised that she was much better talking about produce than growing it! A career in fresh produce spanning education, sales, technical, marketing and business development ensued.

Today, Sarah runs her own communications business, Partners in Produce, she Chairs the British National Fruit Show and is the General Manager for a cooperative of 21 fruit growers, Avalon Growers.

6.30pm - 8.30pm
Attend The APS17 Opening Cocktail Reception
Hilton Apollolaan Ballroom

November 16, 2017

Time
Title
Venue
Speaker
More
7.30am - 9.15am
The Perishable Pundit's Thought-Leaders Breakfast Panel
Transformatorhuis, Westergasfabriek
Hosted By Perishable Pundit, Jim Prevor

The Perishable Pundit’s Thought-Leaders Breakfast Panel

9.15am - 9.30am
APS17 Opening Ceremony
Gashouder
9.45am - 10am
Introduction to Student Programme
Transformatorhuis
Sarah Calcutt, Managing Director, Partners in Produce
APS17 lead mentor

Introduction to Student Programme

Sarah Calcutt, Managing Director, Partners in Produce

Sarah was a 5th generation fruit grower when she realised that she was much better talking about produce than growing it! A career in fresh produce spanning education, sales, technical, marketing and business development ensued.

Today, Sarah runs her own communications business, Partners in Produce, she Chairs the British National Fruit Show and is the General Manager for a cooperative of 21 fruit growers, Avalon Growers.

10am - 10.20am
Speaker 1
Transformatorhuis
Emily Patterson, Category Buyer, HelloFresh UK
APS17 student programme mentor

Speaker 1: Emily Patterson, Category Buyer, HelloFresh UK

Emily Patterson, Category Buyer, HelloFresh UK

Emily is currently the Fresh Produce Category Lead for HelloFresh UK.  She was born in Hong Kong and moved to the UK when she was six. She is a graduate of the University of Leeds where she studied Politics, which included a year studying at Leuven University in Belgium. In between finishing school and starting university, Emily went to cookery school to qualify as a chef. She worked for various restaurants and catering companies before deciding to move on to work elsewhere in the food industry. Emily started her career at HelloFresh as a Produce Buyer. This has since evolved into managing the fresh produce category across all fruits, vegetables and herbs.

10.20am - 10.40am
Speaker 2
Transformatorhuis
Ed McLaughlin, Food Industry Management Programme Director, Cornell University, USA
APS17 Breakfast Panel Speaker

Speaker 2: Ed McLaughlin, Food Industry Management Program Director, Cornell University, USA

Ed McLaughlin, Food Industry Management Programme Director, Cornell University, USA

Ed McLaughlin is the Robert G. Tobin Professor of Marketing at the Dyson School of Applied Economics and Management in the Cornell SC Johnson College of Business at Cornell University in the US state of New York, where he also serves as Director of the Food Industry Management Program.

Ed’s research interests include: retailing strategies, linking customer satisfaction to firm performance, and the economics of retailing and fresh food marketing. His research appears in numerous academic journals.

In addition, Ed teaches retailing at the Graduate School of Management in Lille, France; is the Adjunct Professor of Retailing at Nyenrode, The Netherlands School of Business; is Founding Director of the Ahold Retail Academy in The Netherlands; and the Dean of the Cornell Retail Management Program in Japan.

Ed has won several national awards for both his research and teaching, and is the author or co-author of three books. He also serves on the boards of several public and private organisations.

10.40am - 11am
Speaker 3
Transformatorhuis
Nic Vartej, Category Manager Fresh Fruits & Vegetables - Mega Image / Delhaize Group, Romania

Nic Vartej, Category Manager Fresh Fruits & Vegetables – Mega Image / Delhaize Group, Romania

11am - 11.20am
Speaker 4
Transformatorhuis
Nic Jooste, Marketing Director, Cool Fresh Group
APS17 student mentor

Speaker 4: Nic Jooste, Marketing Director, Cool Fresh Group

Nic Jooste, Marketing Director, Cool Fresh Group

Nic Jooste is Marketing and CSR Director of the Cool Fresh Group, a Dutch fresh produce group with a high-level CSR certification. Cool Fresh imports fruit through the Port of Rotterdam from all of the world’s main fresh produce nations, and has retail, wholesale and foodservice clients in 54 countries.

Originally hailing from Cape Town, South Africa, Nic has been with Cool Fresh for 15 years. He has created most of the company’s fresh produce brands, is passionate about social projects, and is a board member of the Stars in their Eyes Foundation as well as the Balls-n-Books Foundation. He uses marketing in a flamboyant manner to ‘tell the stories’ behind his brands, specifically in terms of sustainability.

11.20am - 11.40am
Speaker 5
Transformatorhuis
Roberta Cook, Former UC Davis Professor, Emerita Department of Agricultural and Resource Economics, UC Davis
APS17 speaker, mentor

Roberta Cook, Former UC Davis Professor, Emerita
Department of Agricultural and Resource Economics, UC Davis

11.40am - 12pm
Wrap-Up
Transformatorhuis
12pm - 1pm
Networking Lunch
Gashouder
1pm - 5pm
Walk Round Of APS17
Gashouder

Walk round of the APS exhibition with time to attend seminars and chef demonstrations

Friday November 17, 2017

Time
Title
Venue
Speaker
More
8am - 3pm
Industry Tours
Departing Hilton Apollolaan

Industry Tours in and around Amsterdam and Rotterdam. Refer to Tours page for individual tour itineraries.

Contact us

For more information on the APS Student Programme, contact:

Linda Bloomfield

Sales Director

“Ask me about stand sales and sponsorship in the UK, Europe, Asia and Africa.”

Hannah Gorvin

Chief Marketing Officer

“I look after the marketing, but I’m also available for your general event queries.”

Emma Grant

Events Director

“I’m your best bet for event queries, exhibitor support or for more information on any part of the event programme.”

Official APS18 Sponsors