APS Programme

Industry Tours

The APS will be rounded off on Wednesday November 14 with high-level industry tours to Amsterdam’s most progressive produce retailers and to the European headquarters of Robinson Fresh/CH Robinson.


NOVEMBER 14, 2018

08.30 - 16.00
Retail Tour
In and around Amsterdam






There is still time to book your place on our bespoke Retail Tour, taking place on the final day of the APS on Wednesday November 14.

Round off the official programme with an educational tour of the grocery supermarket scene in and around Amsterdam, and continue building the connections you have forged during the APS.

You will depart the official hotel at approx. 08.30 on a dedicated executive coach, and can expect to arrive back at the hotel by 16.00.

Your host, Nic Jooste of CoolFresh, will give you the inside track on what to look out for, before you enter the store and have a look around for yourself.

All stores have been contacted in advance and are expecting us! This excellent diversity of retailers will help you compare key factors from packaging, range, advertising and availability to customer service, merchandising and quality. Throughout the day, there will be opportunities to discuss the range of store formats and network.

You can expect to visit:
Instock Restaurant
Social Borthers in Utrecht
SPAR City Utrecht
Jumbo Food Market Leidsche Rijn
Landwaart Culinair
SPAR Express Amstelveen

There are only 40 space available on the APS retail tour and spaces are filling up quickly, so be sure to sign up asap!

Industry tours are available to registered APS attendees only, so be sure to register and benefit from the entire programme of networking and educational events in advance.

If you have any queries, and for more information email joinus@amsterdamproducesummit.com

09.00 - 13.00
Robinson Fresh Tour
Robinson Fresh / C.H. Robinson Headquarters

Round off your Amsterdam Produce Summit (APS) experience with a fascinating tour of one of the world’s leading fresh produce and logistics providers

A group of up to 30 will have the opportunity to visit Robinson Fresh and C.H. Robinson on Wednesday November 14, the final day of The Amsterdam Produce Summit.

Robinson Fresh not only specialises in supplying fresh produce but offers a multitude of fresh solutions – from customer insights and marketing support, to category and inventory management.

Their sister-company C.H. Robinson, is one of the world’s largest third-party logistics providers (3PL), providing a broad portfolio of logistics services, fresh produce sourcing and Managed Services through their global network. In Europe, C.H. Robinson is one of the leading road transportation and freight forwarders with a dynamic network of offices across the region.

The evolution of the consumer shopping journey is always in motion, and Robinson Fresh focuses on a category management approach to ensure they pass the benefits along to every stakeholder they serve; customers, carriers and growers.

Their category management approach is based on an understanding of the consumer, the trends in the marketplace, the pressures and advances in supply chain and innovation happening within their commodities. The Robinson Fresh team of highly skilled analysts dedicate their time to four core areas; Consumer Insights, Category Supply Chain Analytics, BI Reporting and Data Science. The combined analysis drives actionable recommendations back to their stakeholders across their supply chain.

Tour participants will leave the Hilton Doubletree Hotel at 09.00 by coach and arrive at the C.H Robinson / Robinson Fresh headquarters in Amsterdam by 09.30.

Attendees will be met on arrival and given a brief overview of the company. Gary York, the V.P. of global sales and marketing for Robinson Fresh, will give a presentation on some primary global consumer trends impacting the fresh supply chain from supplier to receiver along with an overview of how Robinson Fresh insights are supporting their stakeholders across the supply chain through these services. The presentation will hone in on how these insights are applied in an evolving omni-channel environment.

There will be plenty of time for questions and networking before returning to the Hilton Doubletree Hotel at around 13.00.

Places are limited so be sure to secure your place online now. For more information, email joinus@amsterdamproducesummit.com

*Please note: A maximum of 30 places are available on this tour. Places will be allocated on a first-come-first-served basis. Industry tours are available to registered APS attendees only.

Official APS18 Sponsors